Tag: Sustainable Marketing

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Why managing water sustainably (and explicitly talking about it) drives profit in the real estate business

For many years, sustainable water management was not a top priority for real estate companies. Sustainable construction was considered expensive and nothing more than a way to comply with the regulations. Today, however, sustainability has become a key aspect in the sector and an opportunity to create added value. Sustainable buildings are more profitable, and not only for the obvious reasons.

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